Nick Usher, President of GQue BBQ, delves into the intricacies of business growth. Discover how this barbecue brand, renowned for its authentic and high-quality offerings, has expanded from a single location to multiple outlets while maintaining its signature taste and culture.

Nick shares invaluable insights on teaching the art of barbecue across various locations, handling exponential growth, and ensuring consistency in quality and customer experience. He emphasizes the importance of hiring from the heart, building a resilient support system, and developing emergency plans to tackle unforeseen challenges.

This episode is rich with lessons on leadership, employee empowerment, and strategic planning that business owners across industries can apply for sustainable growth.

Episode Summary

0:02 - 0:09 Introduction

  • Host Steve Van Diest introduces the Sharpen Podcast by Acumen, a peer advisory growth community.
  • The episode focuses on growth in business, particularly in the fast-casual food industry, while maintaining quality.

0:40 - 1:19 Guest Introduction

  • Nick Usher, President of GQue BBQ, shares his background.
  • Over 20 years in the restaurant industry, starting with Chick-fil-A.
  • Joined GQue BBQ in 2016, shortly after its founding.

2:06 - 3:56 Growth Strategy and Maintaining Quality

  • GQue BBQ has grown carefully, ensuring quality before expansion.
  • Started in Westminster (2015), took three years to open a second location.
  • COVID-19 slowed growth but reinforced the need for a strong foundation before scaling.

4:20 - 5:51 Scaling the Business

  • Current employee count: 100-115.
  • Expected growth to 200 employees by year-end with new locations and stadium expansions.
  • Focus on culture and consistency amid growth.

5:22 - 6:42 Hiring Strategy: "Hiring from the Heart"

  • Looks for attitude and coachability over experience.
  • Prefers training newcomers over hiring those who "already know everything."
  • Emphasis on core values and ongoing company culture evolution.

8:15 - 9:57 Managing Growth Without Losing Control

  • Invests in leadership roles ahead of need to prevent reactive scrambling.
  • Has three director-level positions even before hitting five locations.
  • Growth strategy focuses on being proactive, not reactive.

10:07 - 12:37 Leadership and Team Accountability

  • Trusts leadership teams but applies a "trust and verify" model.
  • Managers are empowered to make decisions but held accountable.
  • Emphasizes employee ownership and responsibility in maintaining company values.

14:45 - 17:37 Crisis Management: "Break in Case of Emergency"

  • COVID-19 was a major challenge; restaurants had to pivot quickly.
  • Prepares for weather issues, supply chain disruptions, and other external threats.
  • Uses SWOT analysis to anticipate and plan for risks.

17:58 - 19:27 Personal Development and Leadership Growth

  • Committed to self-improvement and continuous learning.
  • Developing a financial literacy program for employees.
  • Currently reading Supercommunicators by Charles Duhigg.

20:29 - 22:21 Final Thoughts and Takeaways

  • Key leadership principles:
    1. Hire from the heart
    2. Empowerment and accountability
    3. Trust but verify
    4. Be nimble and plan ahead
    5. Have an emergency plan for unexpected challenges

22:21 - 22:56 Closing and Acumen Community Plug

  • Encourages business leaders to join Acumen's peer advisory groups in Colorado, Arizona, and Kansas City.

Ready To Learn More About The Acumen Experience?